Stripping it back

When I first started this blog, over three years ago, it was a place for me to write about our family. A place where I can put down all the memories, the good, the bad, the days out, the holidays. A place where I can look back in years to come and reminisce about time gone by.

But you soon become part of the larger blogging community and you get sucked in by all the stats, rankings and awards. It easily happens. You see how well others do and you want a piece of it. You want to be up there with the best. You start fretting that your blog isn’t getting thousands, or even hundreds of hits a day like everyone else is. You’re not getting good opportunities, invites to events, products to review. You’re not hitting the Top 100 in the Tots rankings and you’re not getting nominated for blogging awards.

You become jealous of other bloggers. It can cause frictions as the green-eyed monster takes hold. You feel like your blog should be up there. You have put all of your blood, sweat and tears in to creating it, so why shouldn’t you be getting the recognition you so rightly deserve.

But that’s not what blogging should be about. Blogging shouldn’t be about the freebies, the invites, the rankings, the rewards or how many followers and page views you have.

Strip it back

Take your blog back to basics. Why did you start it in the first place. I’m pretty sure it wasn’t just because of the freebies – and if it was then I am sure by now you will realise that they are not free at all. You have to work damn hard for everything you get. It takes a lot of time and effort.

Blogging should be about YOU. About YOUR VOICE! Blogging is a passion. It’s somewhere to release those thoughts and feelings. To document family life.

That is why I will be stripping it back.

I need to refocus and remember why I started blogging in the first place. Yes, I will still attend events, write reviews and do sponsored posts, as long as they are in keeping of the theme of this blog and relevant.

I will not however fret over my blog or social media followers. I will not get obsessive over my daily stats, or Tots score or the fact that I don’t get any award nominations.

I am not other bloggers! I am ME and this is MY blog ….. and I am proud of it, just as it is.



  1. July 6, 2014 / 5:37 pm

    I think about this all the time. Although I’m more on the newbie side, I do become OBSESSED with stats, which makes me inefficient and unfocused. Would love to hear if reassessing your focus helps in any way. Thanks for sharing!

    • July 8, 2014 / 9:56 pm

      Thanks for your comment Whitney. I think sometimes we can put too much pressure on ourselves to blog – I know I certainly felt that way at times. Its nice to refocus on things and not feel like you have to do something x

  2. July 6, 2014 / 6:26 pm

    Well said. I had a refocus recently and felt better for it. The stats definitely aren’t everything! x

    • July 8, 2014 / 9:54 pm

      It definitely is good to refocus. I sometimes find that I feel guilty if I don’t publish a post. It shouldn’t be like that x

  3. July 6, 2014 / 7:19 pm

    Defo agree with this- my other blog i kept just for me as felt not as good as other writing blogs and started to drift away from why i wrote it. My new one is purely for crafts and for me to look back on- if others read then brill but not getting bogged down if dont have comments etc- well put xxx

    • July 8, 2014 / 9:53 pm

      I think it is easy to get caught up in all the stats and rankings that you actually forget as to why you started in the first place. It’s good to take that step back and re-evaluate x

  4. July 9, 2014 / 9:59 pm

    I’m still a newbie, and just started to focus on numbers…. and it has taken the fun away. So thank you for this post. It’s bought me back to reality early on why I started to blog. 🙂